Computer & Communication Industry Association
PublishedApril 19, 2012

Microsoft CEO Speaks About Upcoming Innovation

McLean, Va. — Microsoft CEO Steve Ballmer told 700 northern Virginia high tech workers at a Thursday breakfast “it’s a fun, interesting time to be in the IT business.” He said the goal is no longer a computer on every desk and in every home, but every TV screen and every pocket.

He offered a glimpse of the future, saying the way people write ad express themselves will move more from text to multimedia. He demonstrated some of those features that would be coming out with Windows 8.

Ballmer said consumers will also notice much more innovation in applications that are written because of the move to cloud computing.

He spoke about public and private cloud computing and how that will help provide access to ever growing data as computers run out of space.

Microsoft is a leading user of big data, but for the average user Ballmer said big data will mean a big change in how computers know you and your preferences.